Rural tourism gains ground in Ninghai

Luojiakeng village, Qiangjiao town, Ninghai county, Ningbo, East China's Zhejiang province. [Photo/zj.zjol.com.cn]

Luojiakeng village in Ningbo, East China's Zhejiang province has recently been gaining popularity as a camping destination.

"We can receive hundreds of customers a day during holidays and generate a daily turnover of around 30,000 yuan ($4,615)," said Ye Qiongqiong, who owns a camping base in the village, which is situated in Qiangjiao town, Ninghai county.

The base also offers customized services including wedding ceremonies and birthday parties. 

In addition to camping, visitors to Luojiakeng can admire flowers and experience farming activities.

Luojiakeng exemplifies the booming rural tourism in Ninghai county. To date, the county has built 16 provincial scenic towns and more than 200 scenic villages. 

In addition, it has established partnerships with heavyweight travel agencies including Lvmama to accelerate local tourism development.