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Holiday travels bolster world tourism industry

By Cheng Si| China Daily| Updated:  May 6, 2024 L M S

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Visitors enjoy a lion dance performance in Haikou, Hainan province, on Saturday. Both Chinese cities and overseas destinations recorded a large number of Chinese tourists during the five-day May Day holiday. Sun Shijie / For China Daily

Chinese holidays have injected impetus into the world economy, with the just-concluded May Day holiday bringing a strong burst of tourism growth to domestic as well as overseas destinations, travel experts said.

They added that the holiday's prosperity marks the all-around recovery of the nation's tourism industry.

The holiday brought good tidings from travel agencies, which said that long-distance tour products were hot sellers over the five-day holiday, which ended on Sunday. The holiday's good performance is also expected to promote the healthier, more sustainable development of the industry.

More Chinese people chose to spend the break at overseas destinations. Travel portal Qunar said that countries and regions in and near Central Asia and in Europe were hot choices, with flight bookings to Saudi Arabia and Egypt seeing triple growth year-on-year on the platform. Flight sales heading to some European destinations, including the United Kingdom, Hungary, Ireland, Spain and Croatia, doubled at Qunar over the holiday.

The recent currency declines of the Japanese yen made the nation one of the top choices for Chinese travelers, who went on sightseeing tours and shopping sprees, according to Qunar. Traditionally popular overseas destinations such as Thailand and Singapore were also overwhelmed by Chinese travelers during the holiday.

"The popularity and prosperity of overseas destinations with shorter travel times have exceeded our expectations. I think the main reasons lie in the adding of international flights, more friendly visa policies for Chinese people, and the longer duration of the holiday," said Qi Chunguang, vice-president of travel portal Tuniu.

Domestic scenic spots also witnessed a travel boom. Shanghai, Beijing and the tropical coastal city of Sanya in the southern island province of Hainan were the top three choices on Tuniu, while some inland provinces with cultural heritage or special cuisines went viral as well, according to the platform.

During her holiday trip to Datong in North China's Shanxi province, Wei Jiajia wore a mamianqun, a Chinese traditional skirt, while visiting the Yungang Grottoes, a UNESCO World Heritage site with a history of about 1,600 years.

Wei said she gained a better understanding of the cultural relics by wearing the dress, and she felt like she was a messenger of traditional Chinese culture.

Xiao Peng, a researcher at Qunar, said that Chinese travelers have shown more balanced consumption preferences this holiday, leaving no destinations "untapped or unheard of", and tourism services chains have stabilized and seen a good recovery.

"Our figures show that reception capacities of airlines, trains, hotels and rural homestays registered a big boost this holiday. The prosperity of the May Day holiday marks a full recovery of the tourism market, which will also bring a healthier and more sustainable development of the tourism industry," he said.

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