Butong Group lists on HKEX

Butong Group was listed on the Hong Kong Stock Exchange on Sept 23, becoming the third Hong Kong IPO this year for Ningbo — taking its total listed companies to 150.

Butong's IPO was priced at HK$71.20 ($9.15) per share, raising HK$782 million, with a net fundraising of HK$710 million. The stock opened at HK$100.40, up 41 percent compared with issue price, pushing its market capitalization beyond HK$9 billion.

The funds raised will be used to expand production (25.7 percent), grow overseas markets (16.6 percent), strengthen branding and marketing (34.1 percent), develop new products (13.6 percent) and support current operations (10 percent).

Notably, 19.6 percent will go towards building a new factory in Ningbo to meet rising demand and enhance supply chain scalability.

Butong is a tech-driven brand management company. Its flagship high-end parenting brand, BeBeBus, is said to offer a rich and comprehensive range of baby products.

At present, its business is gradually expanding to major international markets such as Europe, Southeast Asia and North America.

Butong's revenue rose from 507 million yuan ($71.21 million) in 2022 to 1.25 billion yuan in 2024, with net profit reaching 58.5 million yuan. In the first half of 2025, its revenue hit 726 million, up 24.7 percent year-on-year.