Ningbo's presence at the 21st Shenzhen cultural fair

The Ningbo exhibition area at the 21st China (Shenzhen) International Cultural Industries Fair. [Photo/cnnb.com.cn]

The 21st China (Shenzhen) International Cultural Industries Fair wrapped up on May 26, with Ningbo's exhibition leaving a strong impression.

Featuring 15 cultural enterprises under the theme "Ningbo, Setting Sail to Embrace the World", the delegation secured intended transaction deals exceeding 45 million yuan ($6.25 million), spanning digital culture, cultural tourism, and heritage arts.

In digital innovation, Meixiang Technology Co attracted attention with its VR content creation solutions, leading to 30 million yuan in prospective agreements. GravityXR's 8K MR headset reference design, with ultra-high-resolution visuals and strong performance, also saw an intended transaction volume of over 1 million yuan.

A display of a Ningbo cultural creative product. [Photo/cnnb.com.cn]

Ningbo's craftsmanship shone through exhibits of gold and silver embroidery, filigree inlay, and New Year paintings. Yongshang Bund's Tang-style artifacts and silver jewelry captivated visitors, while Mucha Cultural Creative Co's replica of the Ming Dynasty (1368-1644) "six dragons and three phoenixes crown" became a crowd favorite.

Sunian Craftworks Co introduced AR-enabled refrigerator magnets, blending tech with culture. First-time exhibitor Yong's Gourmet delighted visitors with interactive heritage printing experiences and traditional Ningbo delicacies, before completely selling out.